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Oct 2014 03

are you committed to social media?

Posted in blog
commited to social media

Without exception all of the Marketing box’s clients have social media on their agenda.  Social media strategies can and do produce some great results depending on your objectives, which as we have already discussed before need to be well thought ...

Mar 2014 07

nothing but the best for baby?

Posted in blog
moneybabyoptimised

‘Emotional blackmail’ tactics are increasingly used to promote brands - do we as marketers have any responsibility to consumers not to deliberately create a false sense of fear or guilt to sell our clients products, or are we simply satisfying ...

Apr 2013 13

is your brand roadworthy?

Posted in blog
Brandroadworthy

My brother is a driving instructor.  He teaches his pupils an acronym that they are supposed to check before they set off on any journey –  Petrol, Indicators, Lights, Oil, Tyres – PILOT. It is a lesson that is supposed to ...

Jun 2011 10

eating our own dogfood

Posted in blog
DogfoodGrey

Welcome to The Marketing Box blog! Yes, after years of advising our clients that they should be creating content driven websites and embracing web 2.0 features and social media, we are finally doing it ourselves.  "Join and drive the conversations with ...